PR

MEDIA RELATIONS MANAGED IN HARMONY WITH YOUR STRATEGY

The field of Public Relations groups together actions aimed at journalists, bloggers and influencers in order to achieve the broadest possible media coverage, promoting your company and its know-how in a positive light.

At WEPA, we believe that PR is the cornerstone of any business strategy. Media and influencer platforms are powerful tools that allow you to increase your visibility with current and potential clients.

PR is the founding pillar on which WEPA is built. Whether you are a start-up, an SME or a large group, our agency provides personalised support, based on many years of experience: local relations, copy recognised for its quality, a relevant and targeted approach. The agency obtains results through all types of media: TV, radio, press, news sites & blogs.

  • Strategy consulting and development of action plans
  • Content drafting: press kits, press releases, client case studies, expert opinions, opinion pieces, etc.
  • Qualification of media files and identification of influencers for your sector
  • Organisation of press events and meetings: conferences, media trips, breakfast meetings, interviews, etc.
  • Follow-up of editorial pieces
  • Identification of events and drafting of speeches/presentations
  • Media training
  • Multi-media market and competitor watch
  • Reports
  • Press reviews
  • Analyses

Your international PR

Communicating on a global level requires a good knowledge of local customs and habits, for each country in which your company operates. WEPA provides support for your development projects by coordinating and managing a network of international agencies (UK, Germany, Benelux, etc.) from France. Thanks to this network, we adapt your messages according to local best practices to ensure you gain maximum visibility.