Software & High Tech

Promoting technological innovation with the WEPA Agency

Our clients' technological advances are highlighted through strategic communication campaigns, designed to strengthen their positioning in the global market. We support innovative companies in the promotion of their solutions, products and expertise in order to increase their visibility and credibility in the tech ecosystem.

Expertise dedicated to tech players

Startups, scale-ups, software publishers, digital manufacturers: we understand the unique challenges of technology companies. Our approach combines storytelling, branding, press relations, digital marketing and high value-added content to promote your innovations to decision-makers, investors and users.

Tailor-made campaigns for innovation

We transform technical complexity into clear, accessible messages. Our communication strategies allow us to:

  • Enhance your technological solutions
  • Capturing investors' attention
  • Convince your partners
  • Engage your end users

Each campaign is designed to maximize impact and support your growth.

Strengthened positioning on international markets

Thanks to our export expertise, we support tech companies in their development in Europe and the United States. Our campaigns adapt to cultural codes, local expectations and market trends to optimize your international visibility.

Tangible and measurable results

Our clients are seeing an increase in media visibility, greater recognition of their technological expertise and an acceleration of their business growth. Each action is monitored by precise indicators to measure its effectiveness and guarantee an optimal return on investment.

Case Studies

We have supported many tech companies in:

  • Launching innovative solutions
  • Fundraising
  • Conquering new markets
  • The structuring of their corporate communication

These projects illustrate our ability to turn innovation into a competitive advantage.

Make your technology shine

Are you developing an innovative solution and want to increase your visibility? The WEPA Agency is your partner for effective, ambitious and sustainable technological communication, capable of supporting your development on the French and international markets.

Contact us


Last talk

Distrisel

Distrisel digitizes its delivery tracking with PTV Axylog

Software & High Tech
For its transport subsidiary Sotrasel, Distrisel, a specialist in the distribution of salt for water treatment and a subsidiary of the Salins Group, chose the PTV Axylog real-time transport visibility solution, published by PTV Logistics. Thanks to this digital transformation, the company has gained operational efficiency and secured its regional deliveries, made directly to the water softeners.

Read WEPA Agency press releases to learn about our communication campaigns, client successes and collaborations in key sectors.

Logistics, Supply Chain, and Transportation: our successful partnerships have generated increased visibility and positive impact in these strategic sectors of the economy.

New technologies: the technological advances of our customers are highlighted, strengthening their positioning in the global market.

Events and fairs: explore how our campaigns have contributed to the success of renowned events and fairs.

Start-ups: discover how we have supported start-ups in their responsible initiatives and growth.

Real estate, construction and building: marketing campaigns focused on sustainability and social responsibility.

Local authorities: our projects have enabled effective communication with public bodies.

Insurance: marketing strategies focused on social responsibility and transparency.

Well-being and the arts of living: brands that value well-being and a balanced lifestyle have been successfully promoted.

Food, Gastronomy, Wine & Beverages : We support responsible and committed brands, concerned to offer quality products, in the development of their visibility.

Fashion and beauty : There are no large or small fashion and beauty brands, but companies that share values that we support in the development of their branding, highlighting their unique identity.

Our press releases page is constantly updated to give you a dynamic overview of the communication campaigns we are working on. Stay informed about our customers' successes and how we work with them.

Explore, share, be inspired. 
 

Other news

PTV Mira

PTV Logistics unveils Mira, the first AI agent that optimizes transportation… in conversation

Software & High Tech
Supply chain software publisher PTV Logistics announces the launch of PTV Mira: a new artificial intelligence agent designed to transform the way logistics teams plan, optimize and make decisions. Built on PTV Logistics' API-first platform and powered by artificial intelligence, PTV Mira allows teams to interact directly with true logistics intelligence through natural and intuitive conversation. Planning is no longer done through complex interfaces, but through simple and natural exchanges, like a conversation with a colleague.

PTV Logistics and Rayonnance unveil their technological partnership at Solutrans

Software & High Tech
At the Solutrans trade show, taking place from November 18 to 22, 2025 at the Eurexpo Lyon exhibition center, PTV Logistics and Rayonnance will exhibit in a joint pavilion to present their technological and commercial partnership. Their objective: to offer road transport professionals a comprehensive, high-performance, and future-proof solution.

PTV Logistics signs with Rosedor Penja

Software & High Tech
The Dordogne cooperative Rosedor Penja , a company specializing in the production and distribution of flowers and plants, has chosen to equip itself with PTV Optiflow software developed by PTV Logistics. In addition to optimizing delivery plans for its warehouses, Rosedor Penja plans to use PTV Optiflow as a strategic lever for designing its logistics network and supporting its business development.
SCR Informatiques

SCR Informatiques certifies medical transport using PTV Developer

Software & High Tech
By migrating to the PTV Developer SaaS platform from PTV Logistics , the software designer dedicated to medical transport SCR Informatiques, based in Erbray (Loire-Atlantique), guarantees optimal traceability of the transport of nearly 5,000 Light Medical Vehicles (VSL) and taxis in France and the French overseas departments. The key: certified journeys, billing per kilometer traveled and better consideration of shared transport.
Gustomio

Gustomio Optimizes Its Delivery Process with PTV OptiFlow

Software & High Tech
Voted Growth Champion by Les Échos for five consecutive years and Europe's Fastest-Growing Company by the Financial Times for three times, the wholesaler specializing in the distribution of Italian products, Gustomio (formerly Gusto), continues its growth by adopting the PTV OptiFlow route optimization software, developed by PTV Logistics.
Rabaud

Rabaud moves up a gear with PTV OptiFlow!

Software & High Tech
Since the beginning of March, Rabaud, a specialist in the design, manufacture, and marketing of agricultural machinery, has been using PTV OptiFlow SaaS software from PTV Logistics. Already a user of PTV Map&Guide for route planning, the family business is taking a new step forward by automating and optimizing its delivery route planning thanks to the computing power of the digital platform.